The Generations Explained
The Baby Boomer Generation
BABY BOOMERS
Boomer Birth Years: 1946 to 1964
Current Age: 61 to 79
Generation Size: 73 million
Media Consumption: Baby Boomers are the biggest consumers of traditional media like television, radio, magazines, and newspaper. Despite being so traditional, 91% of baby boomers have a Facebook account. This generation has begun to adopt more technology in order to stay…
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